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Google SERP Features

Desktop SERP Features

- Apr 16, 2025

United States (Google.com)


Knowledge Panel %
9.25
0.0129 (Day)
0.4202 (Month)
Title Length (Avg.)
41.97
0.0105 (Day)
0.6786 (Month)
Structured Snippets %
0.17
0.0046 (Day)
0.0673 (Month)
HTTPS (Avg.)
9.61
0.0043 (Day)
0.0131 (Month)
Top Stories (Box) %
2.38
0.3716 (Day)
0.6427 (Month)
Ads (Bottom)
43.47
0.3419 (Day)
4.0040 (Month)
Ads (Top)
54.79
0.3072 (Day)
4.8933 (Month)
AI Overview %
21.14
0.2760 (Day)
2.7907 (Month)
Local Pack %
23.53
0.2732 (Day)
1.2160 (Month)
People also ask %
80.85
0.1634 (Day)
1.0899 (Month)
Video Thumbnail %
15.33
0.1329 (Day)
1.8272 (Month)
SiteLinks %
28.82
0.1326 (Day)
10.2292 (Month)
Reviews %
26.95
0.1187 (Day)
1.0438 (Month)
Featured Snippet %
7.48
0.1046 (Day)
0.7602 (Month)
Hotels Pack %
0.46
0.0932 (Day)
0.0675 (Month)
Images (Box) %
5.06
0.0904 (Day)
2.1339 (Month)
Image Thumbnail %
26.94
0.0791 (Day)
0.4397 (Month)
Desc. Length (Avg.)
148.90
0.0604 (Day)
0.0398 (Month)
Home Page Results %
10.27
0.0557 (Day)
0.9202 (Month)
Jobs (Box) %
2.54
0.0546 (Day)
0.3085 (Month)
Direct Answers %
0.94
0.0407 (Day)
0.1493 (Month)
Twitter %
0.32
0.0196 (Day)
0.0465 (Month)
Ads (Avg.)
2.33
0.0140 (Day)
0.1399 (Month)
Knowledge Panel %
9.25
0.0129 (Day)
0.4202 (Month)
Title Length (Avg.)
41.97
0.0105 (Day)
0.6786 (Month)
Structured Snippets %
0.17
0.0046 (Day)
0.0673 (Month)
HTTPS (Avg.)
9.61
0.0043 (Day)
0.0131 (Month)
Top Stories (Box) %
2.38
0.3716 (Day)
0.6427 (Month)
Ads (Bottom)
43.47
0.3419 (Day)
4.0040 (Month)
Ads (Top)
54.79
0.3072 (Day)
4.8933 (Month)
AI Overview %
21.14
0.2760 (Day)
2.7907 (Month)
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Learn more about each of the features on our Google SERP Features Visual Guide

SERP Insights

Settings

Created with Highcharts 5.0.14% of QueriesAverageChart context menuKnowledge Panel (%)Featured Snippet (%)People also ask (%)AI Overview (%)Local Pack (%)Things To Know (%)Ads (%)Mar 18Mar 20Mar 22Mar 24Mar 26Mar 28Mar 30Apr 1Apr 3Apr 5Apr 7Apr 9Apr 11Apr 13Apr 1577.588.599.5106020406080100255075

Ads


Ads appear on 5.27% of page one SERPs
Average ads per page: 2.33 ads
Created with Highcharts 5.0.14Ads (Top)Ads (Bottom)

Organic Results


Average title length: 41.97 characters
Average description length: 148.90 characters
Created with Highcharts 5.0.14Home PageLanding Page

Direct Answer Types

(0.94% of page one SERPs have Direct Answers)

Created with Highcharts 5.0.14SportsInfoWhenIsFlightsDisambiguationCurrency ConversionTranslationDictionaryStockNutritionWeather

About this SERP Features Tool


Utilizing Rank Ranger's 500K Dataset, the Google SERP Features Search Intelligence tool provides trends and insights into Google features that enhance the user experience in search engine results. This free research tool can be used to benchmark and explore the presence and trending of Knowledge Graphs, Ads, Images, Local Pack, News Pack, Related Search and Organic Results counts, plus special page indicators (e.g., events, HTTPs, ratings, notable online, image and video thumbnails, search box, sitelinks, Twitter pack, etc.)

Learn more about each of the features on our Google SERP Features Visual Guide.

Research & SERP Updates

Invitation to Researchers


Rank Ranger encourages research and in-depth case studies relating to Google Search (e.g., algorithm changes, SERP features, organic, local, and mobile results, etc.) and its effect on organizations, business marketers, consumers and societies.
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